Most simple websites and blogs have a really high bounce rate. Mine hovers around 95%.
So we lost 95% of the folks in the first three words of that sentence. Ouch.
Thus, you need to make the first words of the page good ones. One of the Portland bloggers I know just swapped out his
[Edit: Blogger! my bad.] default title text with a custom image and cut his bounce rate to one-tenth what it was.
So, that being said:
- If you have a site, think about the first thing people see.
- I'm going to go get myself a custom header